Heather Armstrong must have the biggest shit eating grin on her face. In a recent blog post she launched Monetizing the Hate - a Dooce sub site where she publishes her extensive hate mail alongside sponsored banners. Armstrong first gained popularity after she lost her job for blogging about her workmates. Today, she’s well recognized as one of the most successful mommy bloggers on the internet. Whereas most people would settle for a passive aggressive “block sender” approach, Heather Armstrong has managed to deliver the ultimate “fuck you” while also earning some walkabout money.